- Home
- Process
What actually happens in 180 days.
Our process is written down, repeated across hundreds of plans and shared with you before you pay anything.
The free audit
A full crawl, Core Web Vitals, indexing, content gaps, backlinks and a benchmark against the five competitors ranking for your money keywords. The output is a keyword map scored for value and winnability, and a proposed guarantee list.
- Technical crawl and issue list
- Keyword map with difficulty scores
- Competitor benchmark
- Proposed guarantee list
Foundations
A week of onboarding: logins, a one-hour discovery call and tracking set up properly. Then we fix the technical problems that stop good sites ranking. These are the quickest wins in any plan.
- Speed and Core Web Vitals
- Indexing, redirects, crawl errors
- Structured data
- Titles, headings, internal links
- Google Business Profile overhaul
Content and relevance
New service, location and guide pages mapped to your guaranteed keywords, plus rewrites of pages that are close to page one. Every piece is written by a UK writer and reviewed by your strategist.
- New pages to your plan quota
- Rewrites of existing pages
- Internal linking structure
- Conversion improvements
Authority
Editorial placements on real UK publications, trade sites and local press, with digital PR on Dominate plans. No private networks and no paid link schemes.
- Links to your plan quota
- Digital PR campaigns
- Unlinked mention reclamation
- Toxic link clean-up
The checkpoint
We review the rank tracker together. If every keyword is in the top 10, the guarantee is met. If not, your fee pauses and work continues until it is. Either way we agree next quarter's keywords.
- Guarantee review call
- Next-quarter keyword list
Compounding
Pages keep ranking without ad spend and authority keeps building. Each quarter we add keywords, new services or locations, and push priority terms into the top three.
- Quarterly keyword expansion
- Top-3 pushes
- Competitor monitoring
You'll never have to ask what you're paying for.
A live dashboard
Daily rankings for every guaranteed keyword, organic traffic, enquiries and the status of each piece of work.
Every page and link, listed
A running list of everything we've published and every link we've earned, with URL and date.
Calls with the people doing the work
Strategy calls are with the strategist running your plan, not a salesperson.
Find out which keywords we'd guarantee you.
Or call 07312 262787